Thursday 25 April 2019

Synergy


The synergy between a magazine and its website must be compatable.
 Here are two examples from the 26/03/19 copy of 'Ok!'





Here are two examples from the 21/03/19 online addition of 'Ok!'






The paper copy of the magazine, primarily focussing on the members of the royal family and the ten year anniverssary of the death of Jade Goody. The royal family are popular among middle aged and middle classed traditionalists within Britain. Paper copies of magazines are becoming less ppopular nowadays, especially with the younger generation, hence why this magazine is focussing on a maternal family. They focus on on Kate Middleton and Meghan Markle, the wives of the royal family's 3rd generation, and what they have chosen to wear. It is directly associated with middle ages women. The other story they have included is the 10 year passing since Jade Goody's death being a serious matter which is dealt with precision and heart.
 However, this story is not featured at all on the website as young poeple (16-25) would have been a young child or teen when this news broke. Young people are much more likely to use social media and the internet. clearly on the internet page, all the celebrity gossip news are from people involved with reality television.
From this, I can learn that more family friendly entertainment should be included within a paper copy. The similarities howver, must be available. By this, the main focus should be the same. Here, the main focus is celebrities, gossip and news.

No comments:

Post a Comment